Category: Advertising

07
Jun

NSFW real estate ad for $100 million mansion is basically softcore porn

You’ll hear the phrase often when you enter the advertising industry: sex sells. But do people really buy a product just because it has sexually stimulating imagery attached to it? For this US$100 million OPUS mansion in Beverly Hills, half-naked women covered in gold paint star in a NSFW real estate ad that’s basically softcore porn. Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

02
May

Penis seat installed on a Mexico City train to highlight sexual harassment

Have you ever been sexually harassed on public transit before? If you’re in Mexico City, it happens quite a bit. The United Nations and Mexico City‘s government have joined together to launch this campaign against the soaring rates of sexual harassment on the city’s public transit. How? By transforming a seat on a subway into a moulded penis seat.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

10
Apr

Real estate agency In hot water for objectifying women in sexist ad

A transit poster popped up recently in the London Underground that’s turning heads for the wrong reasons. Real estate agency Marsh and Parsons has received severe criticism following the release of an advertisement objectifying women.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

28
Mar

Zara’s ‘Love Your Curves’ ad draws harsh criticism and humorous responses

You should always be weary of what you say or post online—especially on Twitter. Clothing brand Zara certainly learned that after posting an ad showing two models with the tagline, “Love your curves.”Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

14
Mar

New Burger King ad campaign has its restaurants up in flames

Burger King is serious about flame grilling its burgers. So much so that its new print ad campaign has the photos to prove it. Literally burning the house down, Burger King’s latest ads shows its restaurants up in flames; a consequence, according to the ads, of the fast food chain always flame grilling its burgers.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

05
Jan

Clever campaign for erotic books gets around censorship

How can you create an advertising campaign for a series of erotic books without getting dealing with censorship? That was the challenge for Brussels-based communications agency Mortierbrigade.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

22
Nov

Minimalist WWF ads show the impact of global warming

Climate change is already having a significant impact on global ecosystems and communities. Rising average temperatures don’t simply mean warmer winters. Some regions are already experiencing more extreme heat, cold, flooding and drought. To help raise awareness, Leo Burnett Philippines has come up with a collection of print ads for WWF.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

09
Nov

Powerful ads feature animals tied up like garbage bags

An argument can be made that in order to deserve respect from other humans, you need to be human. However, with peoples deep love for animals, it raises fundamental questions about the basis of moral rights. Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

07
Oct

Ad agency life humorously shown through the use of stock photos

Stock photos get a lot of hate. And most of time, the annoyance makes sense. We’ve all seen our share of cliché images, and there are lots of weird, creepy ones that leave you wondering who would want to use them. Then you see them thrown in randomly in a blog post or website and we all die a little inside.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

26
Sep

College student’s photo series protests rapists release

In June of this year, Brock Turner, a former student at Stanford University in California, was sentenced for rape. He received only six months for sexually assaulting an unconscious woman behind a dumpster at a campus party. As you can probably imagine, many people were understandably outraged by this meagre sentence. The situation was made worse when Turner was released after serving only three months.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

17
Aug

If ad agency life was represented by bbq items…

No industry in the world is as masochistic as much as the advertising industry. We criticize the work we create and condemn the environments in which we create it. And then we denounce the same award shows whose recognition we covet so much. Finally we disparage the clients who pay us and then end up revelling in this self-hatred.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

15
Aug

The speedy packaging design of KFC Thailand

Did you know that KFC is the number one delivery expert of the food category in Thailand? Probably not. However to celebrate this achievement, the fast food chain created a series of limited edition packaging for its customers.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

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