Category: Advertising

23
Nov

Powerful ads warn about the dangers of child neglect

Child neglect comes in many forms including the failure to provide basic physical, health care, nutrition, emotional, education and supervision needs. More children suffer from neglect in the United States than from physical and sexual abuse combined. 14 percent of victims experienced maltreatment such as abandonment, threats of harm to the child, and congenital drug addiction. Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

27
Oct

The Award Winning Game

If you work in advertising, you know that can be a demanding job with little praise–until you have a chance to win an award. Singapore-based designers Callison Neo and David Goh of creative boutique Excaliburp are behind The Award Winning Game–a Kickstarter idea for a tabletop game that invites players to run their own ad agencies and dominate the awards scene, no matter what morals you need to set aside.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

07
Oct

Snickers swaps out its name for hunger symptoms

Now you can call out your irritable friends by handing them a Snickers. Following the trend toward more personalized packaging like Coca Cola, Snickers is replacing its brand name on its packaging.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

07
Sep

It's time to play Ad Agency Bingo

Are you bored at work? Or are you just tired from working long hours on free computers in well lit, temperature controlled rooms while tolerating the obnoxious nomenclature and set of insider rituals accepted as industry commonplace? If yes, then why not have a go at Ad Agency Bingo, a fun game created by New York-based copywriter Sam Bartos.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

04
Sep

Watch: A hard-hitting PSA on smartphone use while driving

As we head into the Labour Day weekend, there will be a lot of people out on the roads either getting ready for school, or heading to the cottage one last time before the end of summer. Some of those people on the road may also be on their smartphones, not paying close enough attention to their surroundings. To discourage drivers from texting while driving, AT&T has begun its fifth year of its award-winning campaign called It Can Wait.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

31
Jul

Smart ads show how smartphone obsession is killing personal interactions

Researchers today are claiming that people (children in particular) are so engrossed in their phones that they can’t accurately read how people are feeling, or how to interact with people in real-life. Many people now even have what’s called smartphone-loss anxiety disorder, where they must have their phones on them at all times or they freak out. Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

03
Jul

Funny little lies that designers tell their clients

Honesty is the best policy – but who doesn’t tell a little white lie every now and again? Designers often exaggerate a little to maintain good relationships with clients.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

09
Jun
05
May

BMW shows us real helmet hair in humorous ads

You can buy a sweet new motorcycle and you can purchase stylish gear to go with it; but there isn’t much that can save you from the epidemic known as helmet hair.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

14
Apr

This humorous ad mocks the Apple Watch with simplicity

Sometimes “smart” is simple. Created to promote Detroit-based Shinola’s Runwell watch, they’ve unveiled a humorous print ad that mercilessly skewers the technological capabilities of the Apple Watch.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

26
Mar

NSFW: What would happen if Carlsberg did erotic drama

Your typical beer ad contains some form of sexual innuendo or another. But what happens if a beer company was able to blur the lines of alcohol advertising and take it to the next level? You’d get this erotic drama from Danish-brewer Carlsberg.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

11
Mar

Ad executives get nude to celebrate agency’s rebranding

To advertise the rebranding of their agency, the executives of New York-based Viceroy Creative decided to take an unusual approach: they decided to take the bold step of getting nude in a series of ads.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

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