Category: Marketing

17
Feb

Snapchat Spectacles may soon play a big role in recruiting talent

If you’ve been avoiding Snapchat, whether personally or professionally, it’s time to start paying attention. It’s a mobile phenomenon which enjoys 100 million users daily, watching 10 billion videos each day. When Snapchat Spectacles were first released, they only seemed to be a playful extension of the app. However, it turns out that these glasses have been used to help recruit talent.Continue Reading..

14
Feb
03
Feb
31
Jan
26
Jan
19
Jan

Infographic: Ten of the biggest brand disasters of 2016

Branding is a tricky business and it’s difficult to get it right all the time; and sometimes companies can fail, big time. 2016 was a big year for brands like Johnson & Johnson’s, Volkswagen, Uber, and Samsung. All of which have come under fire for making mistakes before or after releasing products.Continue Reading..

18
Jan
05
Jan
29
Dec

The weirdest crowdfunding fails

Crowdfunding has created plenty of opportunities for aspiring businesses in recent years. It helps give them an opportunity to introduce exciting new inventions and products. However, it can also be risky. You hand money to internet strangers who give you nothing but a promise in return.Continue Reading..

28
Dec

Artist helps friends bar with creative chalk signs

The Spirits Tavern in Dahlonega, Georgia had been seeing a decline in patrons. That’s when owner Sabrina Walker had the idea to recruit local artists to design chalk signs for her business. She managed to get a friend of hers, Ollie Wolff Pruitt, aka littlewolff, to take on the project. Continue Reading..

22
Dec

Bathroom spray uses real gold particles to remove odour

If a unicorn farted golden rainbows into a bottle, would you buy it? Even if it’s guaranteed to give you “the best-smelling poop of your life” or your money back? And no, you’re not having a scatological acid trip… but it might be the closest you’ll get.Continue Reading..

22
Nov

Minimalist WWF ads show the impact of global warming

Climate change is already having a significant impact on global ecosystems and communities. Rising average temperatures don’t simply mean warmer winters. Some regions are already experiencing more extreme heat, cold, flooding and drought. To help raise awareness, Leo Burnett Philippines has come up with a collection of print ads for WWF.Continue Reading..

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