Tag: art director

20
Jan

How Art Directors and Copywriters can avoid annoying each other

If you’ve ever been part of a creative team, you know that partnerships in advertising are not unlike marriage. Once the Art Director and Copywriter pair up, it takes a serious commitment to avoid annoying each other. Deciding to officially tie your careers together means doing everything together. And that includes concepts, presenting, traveling and even agency hopping.Continue Reading..

01
Sep

Why you should wear the same thing to work every day

Throughout the work week we’re confronted with thousands of decisions, both big and small; whether its choosing between #0099FF and #3399FF, or deciding to entirely change careers. With every decision you make, you’re using up the finite supply of mental energy allocated to you each day. These taxing decisions are referred to by experts as decision fatigue.Continue Reading..

15
Jun
23
Jun
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