Tag: creative

25
Jan

It’s a fine line between creepy and creative advertising

Is consumer privacy dying? The short answer is no. In the data-gathering industry, most companies recognize consumers’ privacy concerns and engage in responsible data management. However, brands are starting to push the boundary between creepy and creative by using consumers personal info in their advertising.

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Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

26
Jan

5 tips for taking creative criticism

For as long as I can remember, I’ve disliked receiving creative criticism on myself and my designs, even when it was entirely accurate. At first in search of an explanation for this assault on myself or my designs and then for a retort to rationalize whatever actions are in question. I’ve struggled in giving it too – afraid of being too harsh with people. I envy those who can graciously accept constructive criticism.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

22
Dec

Agency turns bad ideas into gifts for clients

Everyone has bad ideas from time to time, but advertising agency Wax has brilliantly turned garbage into creative gold this Christmas. They’re recycling their bad ideas into cool little tree ornaments to give as presents to their clients.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

23
Jul

How typography can boost your brand

To creatives and designers, typography has never played a more crucial role in the communication of a brand as it does today. Recently, StartJG‘s creative director, Chris Bennett, explained why typography is so important to branding design, and what functions it can perform.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

29
Jan
15
Dec

How to encourage aspiring young artists

There are many ways to define creativity; putting things together in unique ways, or seeing the a given problem with fresh eyes. And while we all solve problem in creative ways, encouraging it in others can make a big difference.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

16
Jul

Everything you always wanted to know about poop

Poop is a very state-of-the-art-way to find out a whole lot about your health. The digestion process normally takes 24-72 hours – starting from when you eat to the time it takes for your food to journey through the esophagus, stomach, small and large intestine until finally, the time of the exit.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.