BK personalizes face masks to help you order
Trying to order food while wearing a face mask just got easier thanks to these customized ones by Burger King.
Coca-Cola uses optical illusion so you see its iconic bottle
Coke believes it’s so iconic that our brain needs little to feel it — and to desire it.
No logo. No images. But you know these are McDonald’s ads
There aren't many brands that could pull off a campaign with no images, products or even a company logo.
Is out-of-home the future of video advertising?
While marketers begin to lose ground on TV and smart devices, other opportunities are opening up in DOOH.
Giant London billboard knows your car, even how you’re feeling
Many drivers and pedestrians have become used to tuning out billboard advertisements. But what if those billboards could serve up ads to you based on your vehicle, or even how you’re feeling? One London billboard is trying just that.
Spotify’s OOH campaign reveals its users’ most embarrassing listening habits
Were you the one who used Spotify to play “Sorry” 42 times last Valentine’s day? If you had unlimited access to people’s listening habits, the results would be more intriguing than you could imagine.
