The process from idea to design to final product is rarely a smooth one. This is especially true when designers have to juggle between what the Creative Director explains and the customer wants.

To show the process of how ideas comes to be, Paragon Innovations has created a witty comic that accurately describes the differences in how designers and clients perceive them. Using a tree swing as an example, the illustration shows how a project leader, programmer, business consultant and others involved, perceive the client’s idea when coming up with a product.

For those who aren’t familiar with the process, it’s a good way to help you make sense of it. And for those who already go through it, you should get a chuckle from this comic. Take a look.

The design process

Source: http://www.creativebloq.com/illustration/comic-designer-poke-fun-relationship-31619484