Developing the brand and website for VSI Technology
Client: VSI Technology Inc.
Agency: CM2 Media
Project: Website Design
VSI Technology is a B2B solutions provider that offers cutting-edge hardware, software, and cloud video tech to help security companies boost efficiency, broaden their services, and increase revenue.
About the project
The first stage of the project was to design a logo based on the pre-existing Video Sentry product logo. That involved creating a similar visual identity that communicated trust, protection, and innovation. The logo needed a simple shape and a limited colour palette to evoke professionalism and security.
Once the logo was finalized, the next step was to design the website to reflect the brand’s core values and services. The website featured a clean, modern, tech-feeling user-friendly design with clear navigation, showcasing products, solutions, calls-to-action, and contact information. Together, the logo and website created a cohesive brand experience that builds credibility to attract potential customers.