THE BLOG

20
Jun

BK pulls lifetime Whopper ad to women impregnated by a World Cup player

Burger King Russia sparked outrage with an appalling ad campaign posted on their official social media account. The promotion promised a reward of 3 million Rubles (CDN$62,715) and a lifetime supply of Whoppers for any Russian woman impregnated by a World Cup player.Continue Reading..

15
Jun
14
Jun

Former Louis Vuitton designer creates crotch accentuating pants

Last year say an exorbitant number of strange fashion trends, but this one is probably the weirdest so far for 2018. Former Louis Vuitton designer Kim Jones just dropped a new collaboration with GU, a budget-minded branch of Uniqlo in Japan. And it has people baffled by one particular item on the new menswear line: crotch accentuating pants.Continue Reading..

13
Jun

Infographic: How to handle difficult customers

If you own your own business or work in sales or marketing, you’ve likely run into a challenging customer at one point or another. While every buyer is different and has unique needs and wants, if you understand a few key types of customers you might run into you’ll be better prepared to handle the situation.Continue Reading..

11
Jun
08
Jun

Suntory’s non-alcoholic colourless beer lets you drink judgement-free

The colourless beverage trend in Japan includes drinks like yogurt drinks, milk tea, coffee, and most recently, beer. On June 19th, Japanese drinks giant Suntory is launching a non-alcoholic colourless beer; packaged in a plastic bottle, the company hopes it will be particularly popular with office workers.Continue Reading..

06
Jun
05
Jun
04
Jun
31
May

2 colours that research says will make you smarter and more creative

Colour can produce mental and emotional effects on sighted people in all facets of life. Red, blue, yellow and green all relate respectively to the body, mind, and emotions. You may know how to appear smarter in emails or meetings, even ways to be creative. However, scientists now believe there’s an even simpler way to make you smarter and more creative: colours.Continue Reading..

30
May

Infographic: 32 tips for successful mobile marketing

Mobile devices have transformed the way people engage with brands. Not only do 80% of internet users own a smartphone, but they also spend 60% of their online media consumption time on mobile platforms. From opening your marketing email to reading a post on your blog, users can access everything on both their small screens and desktop computers.Continue Reading..

29
May

No Creative Director around? Get advice from tarot cards for designers

When designers design, they sometimes become so immersed in their work that they forget to step back and make sure they’re on the right path. Often, a second pair of eyes are what’s needed to help designers stay on brief and create amazing designs; that creative direction usually comes from a Creative Director. But what do you do when they’re out to lunch or a meeting and you can’t find one?Continue Reading..