Real estate ad for a $100 million mansion is basically softcore porn

You’ll hear the phrase often when you enter the advertising industry: sex sells. But do people really buy a product just because it has sexually stimulating imagery attached to it? For this US$100 million OPUS mansion in Beverly Hills, half-naked women covered in gold paint star in a…
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Daniel Swanick
June 7, 2017
AdvertisingSexVideo

Real estate agency In hot water for objectifying women in sexist ad

A transit poster popped up recently in the London Underground that’s turning heads for the wrong reasons. Real estate agency Marsh and Parsons has received severe criticism following the release of an advertisement objectifying women.
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Daniel Swanick
April 10, 2017
AdvertisingSex
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