Category: Video

23
Aug

Over-the-top Toyota ad replaces Chuck Norris with a truck

Chuck Norris is so tough that there’s no chin under his beard, only another fist. But this new commercial by Toyota sees the roundhouse kicking actor being replaced by a truck.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

13
Aug

Art installations appears like pixelated Photoshop effects

German artists Thomas Granseuer and Tomislav Topic—together known as Quintessenz—have recently created a site-specific art installation as part of the Paxos Contemporary Art Project. Taking place on the island of Paxos in the Adriatic sea, the duo have created colourful displays that look like pixelated Photoshop effects.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

30
Jul

Burger King stunt highlights gender discriminatory pricing

Have you heard of the Pink Tax? It’s a term for the routine practice of charging more for products and services targeted to women than those targeted to men? Gender discrimination pricing has been around for years, but has gained more prominence lately thanks to a study showing just how common it is. That’s why, in its latest marketing stunt, Burger King decided to highlight the absurdity behind this gender discrimination pricing.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

16
Jul

How to remain calm and composed under pressure

Regardless of your profession, many people around the world have felt under pressure at one time or another. Yet, somehow great leaders always seem to remain calm during situations that make others fall to pieces.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

03
Jul

Watch: How to better present logos and branding to clients

As designers, we know that we need to motivate people through communication. However, sometimes we forget that when it comes to our own work. Great design poorly presented can kill an idea. So how best to present logos and branding to the client to win them over?Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

15
Jun

AI uses wireless technology to sense people through walls

For decades, scientists have been looking to create x-ray vision to see through walls. And, in the past few years, they’ve succeeded; they created technology that uses WiFi to sense people through walls.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

08
Jun

Suntory’s non-alcoholic colourless beer lets you drink judgement-free

The colourless beverage trend in Japan includes drinks like yogurt drinks, milk tea, coffee, and most recently, beer. On June 19th, Japanese drinks giant Suntory is launching a non-alcoholic colourless beer; packaged in a plastic bottle, the company hopes it will be particularly popular with office workers.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

06
Jun

World’s first 3D-printed concrete houses are coming to the Netherlands

It appears that technology is finally catching up with the construction industry’s ambitions, as a handful of 3D-printed projects inch closer to fruition. The Dutch city of Eindhoven will be the first in the world to have habitable 3D-printed concrete houses.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

28
May

Fruit of the Loom has a message for shirtless selfie men on Instagram

For men on social media, the shirtless selfie has become a ubiquitous calling card, shamelessly saying, “Here I am! See me! Notice me! ‘Like’ me!” Clothing brand Fruit of the Loom has taken notice and are worried that men’s lower-quality shirts are being #ripped and #shredded.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

15
May

LEGO brick cherry blossom tree breaks Guinness World Record

Each spring, people visit Japan to see the cherry blossom trees in full bloom. And while they unfortunately only bloom for a short period, there’s one place where you can see a cherry blossom in constant bloom: LEGOLAND® Japan.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

11
May

Volkswagen anti-texting & driving campaign turns crashed cars into phone cases

Taking your eyes off the road while driving, even for a second, could lead to disaster. When it comes to distracted driving, texting is becoming the number one concert. In fact, Canadians say that texting while driving is one of the biggest threats to their personal safety on the road.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

08
May

Artist transforms discarded aluminium cans into stunning sculptures

As the saying goes, “one man’s trash is another man’s treasure”; which is the case with Detroit-born artist Noah Deledda. Most people don’t give a second thought to their used aluminium cans after tossing them into the recycling bin. Noah, however, has found a wonderfully creative way to turn them into beautiful sculptures.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.