Social Media & Display Advertising
Advertising on social media channels can be lower than search engine pay-per-click (PPC) campaigns. However, they are both a great way to build brand awareness, get conversions, and make sales. Search engine users are actively searching for what you have to offer and are more likely to become prospects or customers. Display advertising drives targeted visitors to your website using a variety of formats, including banner, video, and text. The benefit of both social and display ads is that you can target them in very specific ways. You can run them on websites that have content containing certain keywords that are relevant for your business. Or have your ads shown to specific audiences that you select based on their demographics, geography, interests, or by choosing specific websites to advertise on.
By advertising through social media, your business can leverage social media platforms to connect your product or service to thousands of people. Using highly targeted methods of social media advertising we can pinpoint the exact demographic and reach for your business at an affordable rate.