A simple smile has more power than you might think. No matter where you are in the world, what language you speak, or social status, a smile will always be understood. And this is the focus of a print campaign by toothpaste brand Crest.
For the past decade I’ve been working as both a freelance and in-house Art Director / Senior Graphic Designer in the Greater Toronto Area. Collaborating with copywriters, web programmers, and marketers, I enhance client brand strategies and communicates the essence of their business through every concept.