Brilliant food packaging inspired by its contents

Swedish design studio Tomorrow Machine has come up with a series of clever, beautifully designed, eco-friendly food packagings that has the same short life span as the foods that they contain. With over packaging being a significant contributor to the massive amount of waste in landfills all over the world, this idea is fascinating.

Brilliant food packaging inspired by its contents

Consisting of three prototypes, the project titled This Too Shall Pass, is the result of experimentation with various unconventional, bio-degradable materials. They wanted to see if it could be used in food packaging. According to its creators, the package and its content are working in symbiosis.

Brilliant olive oil food packaging inspired by its contentsBrilliant olive oil food packaging inspired by its contents

The project creations are an olive oil bottle made of caramelized sugar that cracks open like an egg; a smooth carton that is made of agar agar jelly; and a beeswax rice container that peels open like a fruit.


These packaging designs are not only good for the environment, but would also be great to interact with, adding a touch of whimsy to the everyday life.

Brilliant rice food packaging inspired by its contentsthis-too-shall-pass-project-5Brilliant juice food packaging inspired by its contents

Find out more about this food packaging project on their website.

Source: http://www.slightlywarped.com/crapfactory/curiosities/2014/june/food_packaging.htm

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

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