Volkswagen hides a showroom in the snowy north of Sweden

VW has "hidden" a showroom for the Passat in the snowy wastes of Scandinavia. First to find it wins it.

Burger King’s 50/50 menu has you guessing if it’s meat or not

Is it meat or not? BK is playing roulette with your taste buds by giving you a 50/50 chance at eating meat or plant.

McDonald’s plans to retail its own version of Balenciaga’s fries shoes

First it was a New York souvenir company that went after Balenciaga for copying a touristy tote, now it is McDonald's turn.

Volkswagen anti-texting & driving campaign turns crashed cars into phone cases

Taking your eyes off the road while driving, even for a second, could lead to disaster. When it comes to distracted driving, texting is becoming the number one concert. In fact, Canadians say that texting while driving is one of the biggest threats to their personal…

IKEA encourages you to pee on its ad

IKEA has come up with an ingenious way to get would-be parents into their Swedish stores. They’ve created a magazine ad that you pee on to determine if you’re pregnant.

Swedish train passengers ditch tickets, opt to be microchipped instead

Gone are the days of fair collectors asking to see your paper ticket on the train. One Swedish train company is offering passengers the option of being microchipped by having a biometric chip implanted into their hand.

Innovative levitating timepiece counts by minutes, hours, or even years

Swedish innovation and design company FLYTE works to create levitating art and design products to inspire people all over the world. And now they’ve unveiled a unique levitating timepiece that seeks bring the idea of time back to its physical routes.

The world’s most expensive potato chips

I’ve previously brought you some of the world’s most expensive food items; like the Glamburger, Juuni Ban hot dog, a $900 cupcake, and Krispy Kreme doughnut. Now, Swedish beer-makers, St. Erik’s Brewery, has created what is the world’s most expensive potato chips to go with…

Do you want to talk to a random Swede? Call the Swedish Number

To celebrate 250 years of free speech and encourage tourism, Sweden gave itself its own phone number.

Brilliant food packaging inspired by its contents

Swedish design studio Tomorrow Machine has come up with a series of clever, beautifully designed, eco-friendly food packaging.
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