In-house designer, freelancer or agency? Who to hire

Does the uncertainty and ever-changing nature of freelancing produce designers with sharper, more adaptable skills? Or does the social, fast-paced, and ordered workflow of an agency create more design superstars? In my nearly 10 years as an Art Director, I’ve seen a few businesses pondering if they should hire…
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Daniel Swanick
May 25, 2017
Graphic DesignWork & Productivity

Life in an ad agency shown through stock photos

Stock photos get a lot of hate. And most of time, the annoyance makes sense. We’ve all seen our share of cliché images, and there are lots of weird, creepy ones that leave you wondering who would want to use them. Then you see them thrown in…
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Daniel Swanick
October 7, 2016
AdvertisingHumourLifestyle

Advertising agency life roasted like BBQ items

If industry talk is to be believed, job-seekers should run for the hills rather than risk their sanity on ad agency life.
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Daniel Swanick
August 17, 2016
Humour

Ad agency takes bad ideas, turns them into gifts to clients

When it comes to defining a problem, creating as many solutions as possible often leads to a few bad ideas. And while creativity is a trial-and-error process, sometimes good ideas come from the bad. At least, that’s what advertising agency Wax has discovered by brilliantly…
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Daniel Swanick
December 22, 2015
AdvertisingArt & DesignHoliday

Depicting the struggles of ad agency creatives through admojis

Emojis have become part of today’s written language. They’re used to show off our emotions and expressions in a way that’s easier than words alone. In fact, 92 percent of the online community use emojis. But they don’t express enough when it comes to advertising…
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Daniel Swanick
July 29, 2015
HumourSocial Media

Ad executives get nude to celebrate agency’s rebranding

To advertise the rebranding of their agency, the executives of New York-based Viceroy Creative decided to take an unusual approach: they decided to take the bold step of getting nude in a series of ads.
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Daniel Swanick
March 11, 2015
AdvertisingFashion & Beauty

A beer to help you reach your creative peak

Can beer make you more creative? Research suggests that yes, if you get just drunk enough you can boost brainpower.
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Daniel Swanick
January 29, 2015
Food & BeverageWork & Productivity

Decorate your beard with mini baubles

Are you into the ugly sweater trend? If not, try a different look this holiday season. Christmas baubles are usually meant for trees, but large-bearded men are using them to decorate their face instead.
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Daniel Swanick
December 16, 2014
Fashion & BeautyHoliday

Naughty print ad likens a wallet to a vagina

To promote the affordability of German online sex shop EIS.de’s love-making products, Hamburg-based ad agency Jung von Matt has created a naughty print ad.
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Daniel Swanick
November 12, 2014
AdvertisingSex
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