In-house designer, freelancer or agency? Who to hire

Does the uncertainty and ever-changing nature of freelancing produce designers with sharper, more adaptable skills? Or does the social, fast-paced, and ordered workflow of an agency create more design superstars? In my nearly 10 years as an Art Director, I’ve seen a few businesses pondering if they should hire…

Life in an ad agency shown through stock photos

Stock photos get a lot of hate. And most of time, the annoyance makes sense. We’ve all seen our share of cliché images, and there are lots of weird, creepy ones that leave you wondering who would want to use them. Then you see them thrown in…

If ad agency life was represented by bbq items…

No industry in the world is as masochistic as much as the advertising industry. We criticize the work we create and condemn the environments in which we create it. And then we denounce the same award shows whose recognition we covet so much. Finally we disparage the clients who…

IKEA ads cleverly remind us of product affordability

Chances are that you probably have at least one item from IKEA somewhere in your home, maybe more. Their products are modern, attractive, and affordable. IKEA Saudi Arabia asked their ad agency, Memac Ogilvy & Mather, to create a reminder to all shop goers of how affordable their furniture is.

Ad agency takes bad ideas, turns them into gifts to clients

When it comes to defining a problem, creating as many solutions as possible often leads to a few bad ideas. And while creativity is a trial-and-error process, sometimes good ideas come from the bad. At least, that’s what advertising agency Wax has discovered by brilliantly…

Depicting the struggles of ad agency creatives through admojis

Emojis have become part of today’s written language. They’re used to show off our emotions and expressions in a way that’s easier than words alone. In fact, 92 percent of the online community use emojis. But they don’t express enough when it comes to advertising…

Ad executives get nude to celebrate agency’s rebranding

To advertise the rebranding of their agency, the executives of New York-based Viceroy Creative decided to take an unusual approach: they decided to take the bold step of getting nude in a series of ads.

A beer to help you reach your creative peak

Can beer make you more creative? Research suggests that yes, if you get just drunk enough you can boost brainpower.

Decorate your beard with mini baubles

Are you into the ugly sweater trend? If not, try a different look this holiday season. Christmas baubles are usually meant for trees, but large-bearded men are using them to decorate their face instead.

Naughty print ad likens a wallet to a vagina

To promote the affordability of German online sex shop EIS.de’s love-making products, Hamburg-based ad agency Jung von Matt has created a naughty print ad.
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