Surviving life as a freelancer
Freelancing can be a great option whether you’re looking for more flexibility or control over your work.
Scents to help you work
Everywhere you look, it seems that there is a new suggestion or idea on how to increase your productivity and efficiency at work. This isn’t surprising, since cracking the code of how to stay on top of your tasks and truly shine in your work…
How to get more positive online reviews for your business
Positive online reviews can tip the balance in your favour when it comes to consumer decision making. So if you think online reviews get lost in all the Internet noise, think again.
Discover the unlikely origins of 6 famous car logos
Having a strong logo can create significant value; and that’s no less true in the automotive industry. In fact, car logos are among the most widely recognized amongst brands across the world. But have you ever wondered about what’s behind the creation and evolution of famous car…
How to handle different types of difficult customers
If you own your own business or work in sales or marketing, you’ve likely run into a challenging customer at one point or another. While every buyer is different and has unique needs and wants, if you understand a few key types of customers you…
Infographic: 32 tips for successful mobile marketing
Mobile devices have transformed the way people engage with brands. Not only do 80% of internet users own a smartphone, but they also spend 60% of their online media consumption time on mobile platforms. From opening your marketing email to reading a post on your…
How to give—and receive—constructive criticism
You may have heard your personal trainer or your local fitness junkie say “no pain, no gain.” Well, unfortunately, that pain and gain relationship also applies to performance reviews. Giving someone negative criticism can be burdensome for even the most experienced manager.
11 design elements to build a perfect landing page
As a technique that helps boost conversion rate, the use of landing pages is at an all-time high. A landing page can help you achieve your marketing goals be it increasing email subscribers list or generating better leads for specific products.
How to uncover brilliant ideas when brainstorming
Coming up with smart, fresh new ideas or marketing campaigns isn’t easy. And when your job requires churning them out on a daily basis, it isn’t hard to hit a mental wall. And while brainstorming is essential to your success, learning how to uncover brilliant ideas…
What to expect with logo trends for 2018
You can often tell the era in which a logo was created by the fonts, colours, and styles used. Recognizing which logo trends will withstand the test of time is an essential part of choosing a style which feels fresh, relevant, and reflects the brand.
Learn about the 7 eCommerce design trends for 2018
Last year, global eCommerce reached US$2.3 trillion and is expected to double by 2021. In the United States alone, eCommerce represents almost 10 percent of retail sales. Even as the general public is increasingly coming to prefer online shopping, many websites still face unique challenges to their success.
10 tips for efficient meetings from successful leaders
Meetings can be a powerful tool to help produce new ideas in insights. Unfortunately, people spend so much time in meetings that it becomes a chore. In fact, most employees often view them as disruptive, inefficient, or downright boring.
