Tag: psychology

31
May

2 colours that research says will make you smarter and more creative

Colour can produce mental and emotional effects on sighted people in all facets of life. Red, blue, yellow and green all relate respectively to the body, mind, and emotions. You may know how to appear smarter in emails or meetings, even ways to be creative. However, scientists now believe there’s an even simpler way to make you smarter and more creative: colours.Continue Reading..

25
Apr

How to give—and receive—constructive criticism

You may have heard your personal trainer or your local fitness junkie say “no pain, no gain.” Well, unfortunately, that pain and gain relationship also applies to performance reviews. Giving someone negative criticism can be burdensome for even the most experienced manager.Continue Reading..

11
Apr

Pantone car interior mood lighting that changes colours as you drive

Pantone and Korean automaker KIA have announced they’re collaborating to create a multi-coloured, dynamic mood lighting system for the 2019 K900 luxury sedan.Continue Reading..

09
Jan

The importance of shapes in logo design

When it comes to designing a logo, shape is key. The emotional response a logo elicits can have a resounding effect on the way customers view a particular product, service or company. That’s why logo shapes used by big brands aren’t chosen by chance.

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29
Jun

Psychological tips and tricks to get clients to buy your idea

As creatives who have to deal with clients, we all face one difficult and uncomfortable situation in our careers. You already have the project, so this isn’t about convincing them to pick you for the job. This is about guiding the client to accept that your design is perfect and contains everything they want.

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07
Mar

Psychological tricks to help get what you want

Sometimes we find ourselves in situations that seem out of control and we just want people to do what you want. You don’t need to be the boss to get people to listen to you, though.

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