We live in an age of viral pranks where companies will do almost anything to get your attention. Some go with the trends, like Starbucks’ Unicorn Frappuccino. Not wanting be buried under all the social media hype is KFC, which just released a new line of apparel, accessories, and home goods, shamelessly marketed to millennials.
But KFC is hawking another good that can only pique the interest of rich people with money to burn. And that item is a Zinger chicken sandwich moulded from a meteorite, sold for a cool $20,000US.
The one-of-a-kind Zinger is a real iron meteorite, sculpted to resemble the famous chicken sandwich. Created by Wieden+Kennedy Portland, the sandwich has surprisingly found a new home only a week after being created: one of a vegan family.
It might seem ironic, but the anonymous buyer’s profile is a perfect match for the Zinger Meteorite. If its inedibility would only disappoint meat-lovers, why not give it to the people who won’t be? Furthermore, the buyer claims that the Zinger is for her husband. Apparently he used to be a former lover of the sandwich before going vegan; this now being the only way he can enjoy the burger.
The chicken sandwich-shaped meteorite weighs a whopping 9.5 pounds, but is only 5.75 inches by 3.75 inches.
Other KFC endeavours
KFC appears to have a recent fascination with space exploration; the company teamed with World View Enterprises to bring a Zinger to the edge of space via high altitude balloon back in June. The event was then live-streamed for people who enjoy watching chicken sandwiches make history.
Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.