Tag: business

25
May

In-house designer, freelancer or agency? Who to hire

Does the uncertainty and ever-changing nature of freelancing produce designers with sharper, more adaptable skills? Or does the social, fast-paced, and ordered workflow of an agency create more design superstars? In my nearly 10 years as an Art Director, I’ve seen a few businesses pondering if they should hire a freelancer or get in-house. Or even go big and hire an agency.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

24
Aug

How big brands use colour to affect your emotions

Around the world, billions of dollars are spent each year by companies trying to build a brand people can’t resist. From Fortune 500 companies to personal brands, it all starts with a logo. Would the Nike brand be as powerful without its signature “Swoosh” logo? What about Apple, with its iconic logo?Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

10
Aug

How to dress properly for work: The 5 levels of business attire

Believe it or not, dressing for work is a tricky business and many people actually do it wrong. In fact, picking the proper business attire doesn’t depend solely on your rank in the company, but your age and the type or work you do as well.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

22
Jul

What would life be like if office stock photos were real?

If you’re in advertising or design, chances are you’ve probably had to use office stock photos at one time or another. In fact, stock images are everywhere online; there’s the creative professional staring at a blank screen, the happy telemarketer flashing her brightest smile, and, who could forget, the women laughing alone with a salad?Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

12
Mar

Infographic: Handshakes around the world

Most people understand that you have one chance to make a first impression. How you give your handshakes and/or greetings are part of that impression. Giving handshakes, however simple it sounds, can mean serious business, especially when different cultures have their own rules about how it should be done.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.