Tag: how to

06
Sep

How to calculate freelance rates more efficiently

The one question that most freelance designers have trouble answering is, “what is your time really worth?” If you’re a full-time employee at an agency, your salary takes into consideration business costs like healthcare, licensing, taxes, and other business essentials. But when you work for yourself, you’ve got to cover all of that and more with your freelance rates.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

21
Jun

When to use Adobe Photoshop vs Lightroom

If you deal with a lot of photography, you need to know what to do with it. So whether you’re a photographer or a graphic designer, which software should you be using for your design project? Adobe Photoshop vs Lightroom: which one is better? The truth is, it depends on the nature of your project.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

04
Jan

Using PANTONE Colour of the Year 2017 in design

A few weeks ago, PANTONE revealed its bright and zesty Colour of the Year 2017, called Greenery. Because it evokes nature, Greenery signals consumers to take a deep breath, oxygenate and reinvigorate. Thus, people respond on a deeper level to this hue, making the eye catching Greenery an ideal shade for design. This is especially true for packaging, where the sight of Greenery provides an instant message of freshness. Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

14
Nov

Infographic: How to avoid a hangover

Ask any expert, and they’ll tell you that the best way to avoid a hangover is to lay off the booze. Or just stay drunk, your call. To fend off the nausea, headache, dizziness, and general misery that often follows an intense night of drinking, check out this infographic from Fix.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

24
Aug

Infographic: How do creatives spend an average day?

There’s no argument anymore. Neuroscience confirms that highly creative people think and act differently than the average person. Their brains are literally hardwired in a unique way. So what is it like to lead a creative life?Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

20
Jul

Learn how to escape zip tie restraints

Being restrained in home invasions and kidnapping scenarios, innocent people are increasingly being zip tied. With a quick Google search, you’ll see a number of situations where suspects used a zip tie. Because handcuffs are expensive and hard to come by, but zip ties are cheaply available at every hardware store. Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

19
Jul

Infographic: How to increase conversion rates on your ecommerce website

Are you running an ecommerce website or business? If you are, you might want to take a look at the following infographic by Bargin Fox.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

24
Jun

Common Photoshop mistakes and how to avoid them

As the industry standard, Photoshop is a powerful image editing tool for designers. There are lots of Photoshop resources around to help us keep on top of thing, including handy tutorials. But in the wrong hands it can affect quality and make things less productive.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

25
Apr

Infographic: How to prepare for an interview

Out of the blue you get a call from a prospective employer about an interview and they have an opening this afternoon. Maybe your contract is coming to an end soon, or perhaps you’ve been looking for a new job but haven’t heard anything back. Whatever the case may be, don’t stress out, there are ways you can quickly prepare for your interview.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

13
Apr

How to charge more for your work

In nearly 10 years in advertising I’ve found pricing jobs for clients can be challenging and sometimes complex. If you’ve finally come to a point in your career where you have more than enough work and a steady stream of clients, you’re probably doing something right. You’re keeping up with client demands and maintaining good quality work, so how do you grow your business? Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

12
Apr

Funny guide to female on female motorcycle riding

Ladies, have you ever wondered how to ride bitch on a motorcycle with a girlfriend? Well this tongue-in-cheek tutorial video by Director Alex Vivian is your guide to female-on-female motorcycle riding. Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.

31
Mar

How to really annoy a graphic designer

“Can you make the logo design bigger?” Probably the most heard and most annoying thing you can say to a graphic designer. And if that sentence has your blood boiling, it’s likely that you’re a graphic designer.Continue Reading..

Daniel is an Art Director and Graphic Designer with over a decade of experience in advertising and marketing in the Greater Toronto Area.