London studio teams with Coca-Cola to create bottle cap emojis

It’s easy to dismiss emojis; silly faces and undefined symbols that are a language on their own and only for teenagers. However, it’s important to know that many written symbols from today date back to ancient Egyptian hieroglyphics. Emojis transcend borders, languages and technology. And the emoji language is…
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Daniel Swanick
May 5, 2017
Social Media

Penis seat installed on a Mexico City train to highlight sexual harassment

Have you ever been sexually harassed on public transit before? If you’re in Mexico City, it happens quite a bit. The United Nations and Mexico City‘s government have joined together to launch this campaign against the soaring rates of sexual harassment on the city’s public transit. How? By…
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Daniel Swanick
May 2, 2017
AdvertisingSexVideo

Burger King’s new ad tries to force Google Home to advertise the Whopper

Burger King recently unveiled a genius, yet a little infuriating video ad that’s designed to intentionally set off Google Home; the voice-activated speaker powered by the Google Assistant. 
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Daniel Swanick
April 20, 2017
MarketingVideoWeb

Real estate agency In hot water for objectifying women in sexist ad

A transit poster popped up recently in the London Underground that’s turning heads for the wrong reasons. Real estate agency Marsh and Parsons has received severe criticism following the release of an advertisement objectifying women.
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Daniel Swanick
April 10, 2017
AdvertisingSex

Keep your mouth ‘Whopper Fresh’ with Burger King toothpaste

Do you enjoy the taste of a flame broiled Whopper? What if you could keep that taste in your mouth when you brush your teeth? Burger King France has cooked up a new ‘Whopper Toothpaste‘ with its agency Buzzman. Or at least, that’s what they’d…
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Daniel Swanick
March 31, 2017
HealthMarketingVideo

Zara’s ‘Love Your Curves’ ad draws harsh criticism and humorous responses

You should always be weary of what you say or post online—especially on Twitter. Clothing brand Zara certainly learned that after posting an ad showing two models with the tagline, “Love your curves.”
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Daniel Swanick
March 28, 2017
AdvertisingFashion & Beauty

New Burger King ad campaign has its restaurants up in flames

Burger King is serious about flame grilling its burgers. So much so that its new print ad campaign has the photos to prove it. Literally burning the house down, Burger King’s latest ads shows its restaurants up in flames; a consequence, according to the ads, of the…
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Daniel Swanick
March 14, 2017
AdvertisingMarketing

Bottle designs inspired by masked Mexican wrestlers

If you’re into wrestling, then you probably like the masked luchadores from Mexico. A spectacular sight to behold, these ring warriors are commonly included as motifs on tequila bottles. However, Mucha Liga Tequila takes this concept to new heights with its packaging.
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Daniel Swanick
February 28, 2017
Art & DesignFood & BeverageMarketing

The destruction of wildlife illustrated in clever double exposure ads

“Destroying Nature is Destroying Life”. This is the slogan of a beautiful and powerful new awareness campaign against the destruction caused by uncontrolled industrialization. Using double exposure ads, the campaign reminds us that the destruction of nature inevitably leads to the destruction of wildlife.
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Daniel Swanick
February 27, 2017
MarketingNature

Snapchat Spectacles may soon play a big role in recruiting talent

If you’ve been avoiding Snapchat, whether personally or professionally, it’s time to start paying attention. It’s a mobile phenomenon which enjoys 100 million users daily, watching 10 billion videos each day. When Snapchat Spectacles were first released, they only seemed to be a playful extension of the…
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Daniel Swanick
February 17, 2017
Social MediaWork & Productivity

Airbnb and PANTONE create green wonderland to help fight the winter blues

Airbnb and PANTONE have joined up to create a one-of-a-kind nature-filled space that brings the outdoors, inside. Inspired by the Pantone’s 2017 Colour of the Year, Greenery, the Outside In house in the heart of London, is designed to encourage visitors to embrace 2017 with fresh optimism.
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Daniel Swanick
February 14, 2017
MarketingNatureTravel

Spotify’s OOH campaign reveals its users’ most embarrassing listening habits

Were you the one who used Spotify to play “Sorry” 42 times last Valentine’s day? If you had unlimited access to people’s listening habits, the results would be more intriguing than you could imagine.
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Daniel Swanick
February 3, 2017
HabitsMarketing
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